Former X Games Host Selema Masekela visits CKMP
Anyone who follows action sports has probably at some point seen or heard the voice of Selema Masekela.
Masekela is perhaps best known amongst sledders as the host of Winter (and summer) X Games for many years. He has also hosted many other televised sporting events through ESPN and NBC sports, including the Olympics, and is an accomplished musician and actor.
Masekela recently experienced four unique powersports adventures through BRP’s Uncharted Society, which were documented for a mini-series to air on Outside Online. Masekela’s journey includes adventures on snow, water, road and trail.
The first stop is a visit to reconnect with Carl Kuster, who Masekela first met when Carl was racing snocross in Winter X Games.
In the episode on Outside Online, Masekela travels to CKMP, where Carl takes him out for a ride into the wintery backcountry of British Columbia on Ski-Doo snowmobiles.
Valcourt, QC (March 9, 2023) – Uncharted Society, BRP’s global network of certified outfitters that offer curated powersports experiences, is excited to announce that Selema Masekela, world renown sports commentator, actor, and philanthropist, will experience an ultimate series of adventures on BRP’s playgrounds (snow, water, road, and land) across four locations. Selema’s journey, which is intended to showcase the variety of experiences Uncharted Society has to offer along with BRP’s incredible lineup of powersports products, will be filmed and available to the public through a miniseries of four episodes on Outside starting mid-March 2023 (see all release dates below).
“We aim to capture these epic experiences Selema will embark on to demonstrate not only the thrill of adventure, but the broader pleasure of getting outdoors and experiencing nature enabled by our products,” said Simon Cazelais, Vice-President, Global Brand Strategy and Innovation, Powersports Group Lead. “Selema Masekela was a natural fit for us because of his personality and experience in the sports industry, but also because we know he can inspire and unlock the adventurer mindset of many people to experience powersports.”
Selema will meet up with long-time friends along the way, and together they will experience Uncharted Society’s adventures and the thrill of riding BRP products in the great outdoors. The miniseries will then immerse the audience in the inspirational world of outdoor adventure with the hope to inspire and get them outdoors as well. The four locations are:
- SNOW: the ultimate all-inclusive winter adventure in the Monashee Mountains, Sicamous, British Columbia with Carl Kuster Mountain Park
- WATER: a premium tour of the Florida coastline, riding alongside local wildlife in Fort Pierce, Florida with Salty’s Water Sports
- ROAD: the best of Las Vegas, Nevada, on a three-wheeled vehicle guided tour through the desert with Limitless Motoring
- LAND: an adventure through Utah’s world-class backcountry to Zion National Park with ATV Jeep Tours
“I love what BRP has created with Uncharted Society,” declared Selema. “Having spent most of my career ingrained in all things action sports, I can’t wait to discover BRP’s playgrounds with new and old friends, connect with them through a unique adventure, and share my experience to welcome more people to powersports.”
Release dates on Outside are:
- March 13, 2023: Ski-Doo episode
- March 20, 2023: Can-Am three-wheel episode
- March 27, 2023: Can-Am Off-Road episode
- April 3rd, 2023: Sea-Doo episode